April 24, 2022

AWS for Small Business: 7 Reasons why AWS is Essential for Your Growth

Startups and small businesses choose AWS for its flexibility, affordability, and security. Since it is based on a pay-as-you-go model, founders can expand their infrastructure to accommodate active user growth. The flexibility AWS offers to startups is one of the main reasons it is growing in popularity at such a fast rate, but it is not the only benefit.

Managed services, global footprint, rapid innovation, automation, scalability, and a lower cost are all driving forces behind AWS. If you are interested in how these features benefit startups and scaling businesses, just keep reading.

7 Reasons To Choose AWS

If you talk to startup founders using AWS, they will tell you it is a game-changer for helping propel their business forward. Many lacked access to quality services that met their needs due to geographic location, but with AWS, it changed.


Although it started humbly, AWS has quickly grown into the most prominent global leader in cloud computing. One of AWS’s best features is its extensive number of availability zones for users. Operating in 84 availability zones within 26 geographical regions, more startups have access to AWS’s extensive features. Not content to stay there, 24 additional availability zones are being developed within 8 other geographical regions. With such a diverse array of geographical areas available, AWS allows businesses worldwide the chance to grow like never before. 

With availability across the globe, more businesses can access the tools they need in order to scale. Another hindrance to success has typically been the high cost associated with IT infrastructure development, but AWS has also tackled that.

Low IT Infrastructure Cost

IT infrastructure costs are one of the most significant and unexpected expenditures startups face. Early-stage startups are shocked to find their infrastructure costs cut deeply into their bottom line, making it harder to grow and succeed. In fact, switching to AWS creates a computing cost saving of up to 70%. AWS begins by offering a Free Trier that allows businesses to get a feel for how much they use and need without a costly commitment. Although the free trial has limited access, virtually all the paid services are included, making it an ideal option for startups still trying to figure out their usage needs. 

Once you have a better idea of your infrastructure requirements, you can choose the plan that works best for you. Although the pay-as-you-go model is an ideal way to save significant money, it can be confusing to navigate. Many businesses use the services of a trustworthy cloud consulting company like Cloudvisor to help them access AWS benefits for startups, like discounts, free AWS credits, and more.

The pay-as-you-go model is one example of flexibility in AWS, but there are even more that are ideal for startups and small businesses as they begin growing. 

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Flexibility & Scalability

As a startup, having a flexible IT infrastructure is essential for expedited growth. Your goal is to grow and produce income but worrying that you will have the capacity to account for this growth can take its toll. That is why AWS is a perfect choice, thanks to its on-demand scaling. In 10 minutes, you can set up the infrastructure in a way so that it scales and shrinks depending on the resources needed, so you can maintain optimal crash-free performance at all times.

AWS also makes relocating your business a breeze. It allows you to deploy the entire application within multiple geographical regions around the globe with only a few clicks. With AWS, you never have to worry about interruptions to your application, giving you peace of mind. 

The freedom to relocate whenever and wherever you want is incredible, but it brings security risks that many are unwilling to face. With AWS, you will be provided with additional tools to layer up your company’s information, thanks to their advanced security features.

AWS’ High-Security Standards

AWS takes your business’s security seriously, adhering to all essential physical and IT security standards. It has never been easier for hackers to steal your information than in today’s world, so it is vital to ensure your infrastructure is protected. AWS uses multiple encryption layers and allows its users to set up access controls to ensure only those needing to access your information can see it. 

Using the security services AWS provides eliminates the need for you to build, maintain, and secure the applications and infrastructure of your on-premises server. Not only is that process incredibly expensive, but it opens doors for bugs and security issues that are difficult and time-consuming to resolve. Thanks to AWS’s security features, businesses can take a more proactive approach to defend their data. A study found that the move from on-premises to AWS cloud reduced yearly security events by 43%.

When you launch your business, you want to create a company that stands apart from the rest; you understand the power a unique business plan has to draw in customers, so you would never settle for a cookie-cutter, one-size-fits-all model. The same goes for your infrastructure; access to highly customizable tools and features is essential to helping your business thrive.

Quick start

AWS offers another interesting feature called Quick Starts. Basically, this option provides automated reference deployments for key workloads on the AWS Cloud. Each Quick Start launches, configures and runs the AWS compute, network, storage, and other services required to deploy a specific workload on AWS, using AWS best practices for security and availability.

Reliability And Consistency

An independent study on the AWS platform showed it was much more reliable at keeping its services running than Google or Microsoft. The same study found that although there was one high-profile outage, 40% of the total downtime for AWS came from that one instance, meaning it is incredibly reliable to stay up and running. 

Allows to Focus on Developing Your Product

With all the tools and features AWS provides, you do not have to spend your days figuring out confusing and time-consuming IT infrastructure. You can turn your attention back to your business, focusing on your customers and making your company succeed. 


Why Do Startups Choose AWS?

Startups choose AWS to help develop the IT infrastructure needed to become successful. Its ease of use makes it great for those who struggle to understand the technology, and its lower cost helps them put more money into developing their business. 

Why Do Businesses Need AWS?

Businesses choose AWS for its countless tools and features that make it easy to grow without worrying about technology limitations.

Is AWS Good For Small Businesses?

Yes, AWS is great for small businesses thanks to its low cost and countless features allowing them to grow like never before! 

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